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Outreach module

Outreach module

As FAU scholar you have access to a wide range of support services for generating research impact in academia, business, society, and politics.

Outreach at FAU supports the five central pathways of FAU’s knowledge and technology transfer strategy: transfer via people, via training, via patents & licences, via cooperation & co-creation, and via spin-offs. By communicating knowledge professionally, proactively, and passionately, we make science accessible and inform society.

Support structures, formats and platforms, as well as support staff are available for each path. In addition, the FAU Press and Communications Office offers support for professional academic communication. By sharing comparable offerings, formats, and platforms across FAU, FAU members strengthen the impact of their outreach efforts while making an important contribution to the visibility and impact of FAU as a whole.

To make this happen, we help you get fit in the Outreach competency area. We offer two Outreach modules as part of FAUnext: O1 “Shape Your FAU Innovator Profile” and O2 “Make Your Research Glow”.

Please register for the modules via StudOn.

The module is designed as a two-day workshop. Day 1 consists of four learning units of 90 min. each. Day 2 focuses on gaining experience with a deep dive as an FAU innovator. Prior to attending the module, each participant will submit a one-page description of their current FAU Innovator profile. The profiles will be made available to all participants and workshop leaders prior to the workshop. A template for the FAU Innovator Profile will be sent directly to you approximately two weeks before the workshop.

Please note that the two workshop days do not directly follow each other. The second day will be arranged individually with you personally. Our workshop leaders will approach you directly.

Content Day 1:

  1. Pitch your own FAU innovator profile!
    To start the day, selected participants will pitch their personal FAU Innovator Profiles. The profiles will be discussed and participants will receive feedback. You will seek to understand the different outreach potential of specific profiles and explore synergies with research, education and people activities.
  2. Analyze profiles of selected FAU innovators
    You will analyze the profiles of some given FAU innovators. You will discuss emerging strengths and specific opportunities, but also evaluate risks and potential weaknesses. As a result, you will be able to evaluate the synergy potential of different outreach areas in the context of research, education and people activities.
  3. Understand the support structures for FAU innovators
    At FAU, you will not be left alone! There are extensive structures in place to support FAU scholars in their outreach activities. Here you will become familiar with the given support structures at FAU and identify the ones that are most promising for you.
  4. Get professional feedback on your FAU Innovator profile!
    Based on the day’s insights and discussions, you will revise your FAU Innovator Profile, add synergies and support services, and think about how you can help young researchers, as well as students, get equally involved in outreach.

Content Day 2:

The starting point for Day 2 will be the FAU Innovator Profiles that resulted in Day 1. The second day will be a hands-on deep dive into one of the FAU Innovator activities, initiatives, or platforms.You will be guided to choose the area of engagement that best fits your FAU Innovator profile.

Potential areas of engagement can be selected from, but are not limited to FAU Innovator activities, initiatives, or platforms such as:

  • ZOLLHOF
  • JOSEPHS
  • d.hip
  • FAU Academy
  • FAU Community
  • FAU Events
  • FAU Shop
  • and many more!

Examples for Deep Dives would be:

  • Understanding the life and work of FAU entrepreneurs in the ZOLLHOF.
  • Learning how to be a judge at a startup pitch event.
  • Getting involved in running a great hackathon.
  • Understanding Citizen Science and what JOSEPHS – FAU’s Open Innovation Lab in Nuremberg’s Innesntadt – has to offer by getting involved in one of their projects.

Date: 28.05.2021

Location: online/face-to-face sessions

The module is designed as a two-day workship. Day 1 consists of four learning units of 90 min each. Day 2 focuses on gaining experience with a deep dive that will make your research glow! Prior to attending the module, submit your final FAU Innovator Profile as developed in Module O1 and one or two recent research outputs ready for public engagement. Profiles and research outputs will be made available to all participants and workshop leaders prior to the workshop.

Please note that the two workshop days do not directly follow each other. The second day will be arranged individually with you personally. Our workshop leaders will approach you directly.

Content Day 1:

  1. Pitch your own research!
    To start the day, selected participants will pitch their current research findings. The nature of the research finding and its suitability for various outreach formats will be discussed and feedback will be provided. You will seek to understand the outreach potential of the research and explore outreach formats that might fit.
  2. Developing FAU Acadamy proposals from your research
    You will learn about the process of translating research into FAU Academy opportunities for lifelong learning.You will discuss the strengths and specific opportunities of various continuing education formats. You will understand the steps necessary from developing research findings to offering FAU Academy formats. By the end, you will be able to assess the FAU Academy potential of your research findings and understand how to collaborate with the FAU Academy team at FAU.
  3. Develop Citizen Science proposals from your research
    The process of transforming research into citizen science and co-creation offerings for various stakeholders is central here. You will explore and understand different formats of Citizen Science and co-creation. As a result, you will be able to assess the outreach potential of your research findings and understand the simple steps to use FAU’s outreach platform JOSEPHS.
  4. Utilize FAU’s global network for your outreach activities!
    Here you will explore FAU’s international network and strategic partners in academia, industry and society. You will discuss how to utilize FAU’s extensive network and how to intertwine it with your personal network. You will prepare to design short individual or team sessions in which you will present your research in an online digital format to either (1) a target audience of continuing education/life-long learning participants or (2) a target audience of citizen science/co-creation stakeholders. Implementation of this online digital session will be the focus of Day 2.

Content Day 2:

You will spend Day 2 working with the great FAU teams from either FAU ILI or FAU TV or funklust to bring your research findings into a video or podcast format. The results of Day 2 are tangible and the success is trackable: Your “product” will be made available through FAU’s online channels and receive distribution support from FAU’s social media and marketing team. In addition, you and the other participants will produce an outreach gallery where all of your work can be viewed by you. This way we will never forget you, your research your FAUnext cohort. Welcome to the world of outreach!

Date: 04.06.2021

Location: online/face-to-face sessions